97.9 Home Radio in an Off-Air feat. DJ Alex

DWQZ, broadcasting as 97.9 Home Radio, is the flagship FM station of Aliw Broadcasting Corporation, based in Citystate Center, Shaw Blvd., Pasig City, Philippines. Operates for 24 Hours and one of the active stations during Holy Week of each year, replacing its regular format to some words from the Bible and Reflections every hour in between songs playing.

Home Radio follows an easy listening program format. Soft adult contemporary music make up the majority of songs in the master playlist of this fully automated radio station. This format was introduced in 2000 by Nestor De Guzman Doria, now Home Radio FM Network Program Director. This format was an immediate success, increasing Home Radio's ratings and earning the title "#1 Easy Listening Station" in Metro Manila in a matter of Six Months. This format was then adapted and implemented to the provincial stations.

Being fully automated, Home Radio has canned spiels and liners. This includes time checks, song sponsorships and other announcements. Since 2009, it has a few female DJs on board, following the less talk, more music style. The station, which projects a female image, launched the first fully automated 24-hour disc jockey Jackie (Lannie Chan), last October 16, 2006.

One of the Disc jockeys we interviewed was DJ Alex in the category of Opinion writer for Broadcast. Her real name is Marjillet Soriano who was graduated from St. Paul-Quezon City with a bachelor’s degree of Mass Communication by the year 2005.

Before she gets into radio, she had been a call center agent on the SPN 21 and a researcher and event organizer for 3 years.

After this, her career in Home  radio had been started as DJ Alex. She engaged in traffic report and commercials. We can catch up her from Monday to Saturday at 6-9pm.

Asked by what is ineteresting in their job, she said that meeting a lot of people. She also pointed that working with music as she plays her favorites is the good thing in this field.

About their role in society, she stressed that informing the public and entertain  the people through playing music is their vital task.

We also asked her about what are the tips she can give to the aspirants of their profession as being DJ. She stated that a DJ must to be careful to the choice of words. In disc jockeying, we must to be talkative discussing to our listeners the latest trends, issues and fashions. She also adviced that it is good to never stop learning eventhough we are already in the field.